A Definitive Guide to Marketing AutomationRead more
What is marketing automation? Marketing automation refers to automation of marketing actions with the use of certain specific softwares.
Datarati launches 10 new customer experience productsRead more
We have focused on building and launching real products that solve real problems for today’s marketers going through digital transformation.
Marketing Automation Project ManagementRead more
With increasing business competition in the world, and more and more businesses battling for the consumer’s dollar it’s becoming increasingly…
Top 5 Tips on How to Procure a Marketing Automation and CRM SolutionRead more
After 1000+ implementations of marketing automation and CRM solutions, I thought I’d share the top 5 tips on ‘How to…
How to Prepare for Digital TransformationRead more
After 7 years in marketing automation and over 1000 implementations there is one common problem no matter what industry you…
Why build an internal Customer Experience Centre of Excellence?Read more
How do you keep internal momentum post implementation of Marketing Automation and CRM technologies? Read on to find out more.
Using ROI to Support the Business Case for Your Next Customer Experience InitiativeRead more
Calculating Business Case ROI (Return on Investment) is not reserved solely for large transformation projects and management consulting firms. It’s…
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